Monday, June 13, 2011

Lipsy London (best Day Ever Part1)







Lipsy is a brand just making its way to the States through Bloomingdales, but is making it big over here in London, its home town. The brand started 20 years ago as a small dress making business, the TopShop picked them up as a concession and that one fixture they were allowed in Top Shop led to Lipsy eventually being able to open up their own store 3 years ago. Now they have over 40 sites and 19 concessions. We got to sit down with Kristi the Retail Operations Director she gave us a tour of the facilities including the top secret design room and their celebrity fitting rooms! She told us that Lispy is all and glamour and style and that it is made for girls who want to be that next celebrity. In fact most of their PR comes from photographing celebrities with a Lipsy bag or wearing their designs. Kristi is one of the most lovely people I have ever met and has worked her way up to the position she holds now from a sales associate at miss selfridges (she's my idol basically). She had tea and cookies set up for us and even gave us goodie bags (yeay free stuff!!!) which included a t-shirt, headband, lipstick that lights up with a mirror, eyeliner and a little bag. :)


Chels painting her nails last minute to be ready for the show

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